1004319 Alberta Ltd. o/a Max Games
1-A 205 Chatelain Dr
St. Albert, Alberta T8N 5A4
Owner contact email: mobile@maxgames.com
1004319 Alberta Ltd. o/a Max Games ("Max Games" or "we", "us", "our") is a software company that creates memorable gaming experiences. Data protection and confidentiality are a high priority at Max Games. This Privacy Policy explains how we collect, share and use your Personal Data in a manner consistent with the laws of the countries where we do business and how you can exercise your privacy rights.
This Privacy Policy applies to personal information that we collect when you use our mobile game applications, websites and other online products and services (collectively, our "Services") or when you otherwise interact with us.
Where this Privacy Policy refers to "Personal Data" (or "Data") we mean any information that directly, indirectly, or in connection with other information, including a personal identification number, allows for the identification or identifiability of a natural person.
Max Games is the controller of the Personal Data we hold about you in connection with your use of our Services, meaning that we determine and are responsible for how your Personal Data is used.
Under this Privacy Policy, your Personal Data shall be processed in order to provide the Services once you download our mobile applications, access and/or play our games, or interact with our Services. If you have any other concerns about providing Data to us or it being used as described in this Privacy Policy, you should not use our Services.
The Personal Data that we collect, including through third parties, includes: cookies (small sets of data stored in your device), usage data, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example), device information, geography/region, number of Users ; number of sessions, session duration, in-app purchases, application opens, application updates, first launches, operating systems, other device identifiers (such as an identifier for your device or for your installation of a game), player identifiers from Google Play Games or Apple Game Center, crash reports and other diagnostics, game progress, and the feedback and support requests you send us.
Usage data that we collect includes information collected automatically through our Services (or third-party services employed in our Services), which can include: the IP addresses or domain names of the computers utilized by you, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within our Services) and the details about the path followed within our Services with special reference to the sequence of pages visited, and other parameters about the device operating system and/or your IT environment.
Complete details on each type of Personal Data collected are provided in the dedicated sections of this Privacy Policy or by specific explanation texts displayed prior to the Personal Data collection. Personal Data may be freely provided by you, or, in case of usage data, collected automatically when using our Services.
Unless specified otherwise, all Personal Data requested by our Services is mandatory and failure to provide this Personal Data may make it impossible for us to provide our Services. In cases where the Services specifically state that some Personal Data is not mandatory, you are free not to communicate this Personal Data without consequences to the availability or the functioning of our Services. Users who are uncertain about which Personal Data is mandatory are welcome to contact us.
Any use of cookies – or of other tracking tools – by our Services or by the owners of third-party services used by our Services may be used for the following purposes: for functionality of the Services, to assess the performance of our Services, and/or to provide functionality when accessing or using our Services.
When you use our Services you are responsible for any third-party Personal Data obtained, published or shared through our Services and you further confirm that you have the third party’s consent to provide us with that Data.
We take appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of your Personal Data.
Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to us, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of our Services (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, by us as Data processors. The updated list of these parties may be requested from us at any time.
We may process Personal Data relating to you if one of the following applies:
In any case, we will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.
The Data is processed at our operating offices and in any other places where the parties involved in the processing are located. Depending on your location, data transfers may involve transferring your Data to a country other than your own.
You are also entitled to learn about the legal basis of Data transfers to a country outside the European Union or to any international organization governed by public international law or set up by two or more countries, such as the United Nations, and about the security measures we take to safeguard your Data.
If any such transfer takes place, you can find out more by checking the relevant sections of this Privacy Policy or by inquiring with us by using the information provided in the contact section.
Personal Data shall be processed and stored for as long as required by the purpose they have been collected for.
Therefore:
We may be allowed to retain Personal Data for a longer period whenever you have given consent to such processing, as long as such consent is not withdrawn. Furthermore, we may be obliged to retain Personal Data for a longer period whenever required to do so for the performance of a legal obligation or upon order of an authority.
Support requests sent from within our games, including the copy of your game progress, are deleted 180 days after you send them. Records of items or progress we have given or restored to you, and of the actions our staff took on your request, are kept for up to 2 years so that we can answer questions about them later.
Once the retention period expires, we delete the Personal Data. Therefore, the right to access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.
Your Data is collected to allow us to provide our Services, comply with its legal obligations, respond to enforcement requests, protect your rights and interests (and those of third parties), detect any malicious or fraudulent activity, as well as for customer support, advertising, analytics, crash reporting, content performance and features testing (A/B testing).
For specific information about the Personal Data used for each purpose, you may refer to the section "Detailed information on the processing of Personal Data".
Our Services may offer social sharing features and other integrated tools which let you share actions you take on our Services with other media, and vice versa. The use of such features enables the sharing of information with your friends or the public, depending on the settings you establish with the entity that provides the social sharing feature and information about your game status and progress, etc. may be shown on these media. For more information about the purpose and scope of data collection and processing in connection with social sharing features, please visit the privacy policies of the entities that provide these features.
Our Services may contain links to websites, social media, platforms etc. We are not responsible for the contents of the websites, social media, platforms etc. of other companies or for the practices of such companies regarding the collection of personal information.
If you use a third party service for authentication, that third party service may use your personal information for their own purposes. In this situation please refer to the third party’s privacy and other relevant policies.
We collect Personal Data for the following purposes and using the following services:
Not every one of our games uses every service listed below.
Customer support
In Stick War: Legacy, when you tap Contact Support in the game's Settings, the game sends us a copy of your saved game progress (such as your gems, items, skins and your progress in the campaign, Saga missions, Tournament and Endless Deads), your Google Play Games or Apple Game Center player ID if you are signed in, an identifier for your device, and the game's version and platform. The game then shows you a short ticket code to quote when you contact us. We use this Data only to look into your request: to find lost progress, to restore it, or to give you items.
If we give you items or restore your progress, the game collects them by checking our server for gifts. To do this it sends your player ID and device identifier to our server while you play, and tells our server when it has received a gift, so that the same gift is never given twice.
This Data is stored on Google Cloud (Firebase, provided by Google LLC), which processes it on our behalf. Only Max Games staff who handle support can see it. We do not use it for advertising, and we do not sell it or share it with anyone else.
Personal Data processed: game progress; player identifiers; device identifiers; app version and platform; usage data.
Place of processing: United States.
Feedback
If you rate one of our games or write us a message from within it, we receive the rating and the message you typed. They are not linked to an account, a player ID or a device identifier. Please do not include personal information in your message. They are stored on Google Cloud (Firebase, provided by Google LLC), which processes them on our behalf.
Personal Data processed: the message and rating you send; usage data.
Place of processing: United States.
Game platforms and cloud saves
Our games may let you sign in with Google Play Games Services or Apple Game Center to use achievements, leaderboards and cloud saves. Cloud saves are kept in your own Google Play Games or Apple iCloud account, and we cannot read them. Google and Apple process this Data under their own privacy policies. The game reads your player ID from them to tell your saves apart and, in Stick War: Legacy, for the customer support described above.
Google Play Games Services (Google LLC), United States – Privacy Policy. Apple Game Center and iCloud (Apple Inc.), United States – Privacy Policy.
Advertising
This type of service allows your Data to be utilized for advertising communication purposes displayed in the form of banners and other advertisements on our Services, possibly based on your interests.
This does not mean that all Personal Data is used for this purpose. Information and conditions of use are shown below.
Some of the services listed below may use cookies to identify you or they may use the behavioral retargeting technique, i.e. displaying ads tailored to your interests and behavior, including those detected outside our Services. For more information, please check the privacy policies of the relevant services.
In addition to any opt-out offered by any of the services below, you may opt out of a third-party service's use of cookies by visiting the Network Advertising Initiative opt-out page.
Unity Ads (Unity Technologies ApS)
Unity Ads is an advertising service provided by Unity Technologies ApS.
Personal Data processed: cookies and usage data.
Place of processing: Denmark – Privacy Policy.
Google AdMob (Google LLC)
Google AdMob is an advertising service provided by Google LLC. It may also show ads from other advertising networks (ad mediation), such as Meta Audience Network. Where the law requires it, we ask for your consent first through Google's consent message and, on iOS, through Apple's App Tracking Transparency prompt.
Personal Data processed: cookies; unique device identifiers for advertising; device information; geography/region; usage data.
Place of processing: United States – Privacy Policy.
Meta Audience Network (Meta Platforms, Inc.)
Meta Audience Network is an advertising service provided by Meta Platforms, Inc., whose ads are shown through Google AdMob.
Personal Data processed: cookies; unique device identifiers for advertising; device information; usage data.
Place of processing: United States – Privacy Policy.
Analytics
The services contained in this section enable us to monitor and analyze web traffic and can be used to keep track of your behavior.
Unity Analytics (Unity Technologies ApS)
Unity Analytics is an analytics service provided by Unity Technologies ApS.
Personal Data processed: usage data and various types of Data as specified in the privacy policy of the service.
Place of processing: Denmark – Privacy Policy.
Google Analytics for Firebase (Google LLC)
Google Analytics for Firebase or Firebase Analytics is an analytics service provided by Google LLC.
In order to understand Google's use of Data, consult Google's partner policy.
Firebase Analytics may share Data with other tools provided by Firebase, such as crash reporting, authentication, remote config or notifications. You may check this privacy policy to find a detailed explanation about the other tools we use.
Our Services use identifiers for mobile devices and technologies similar to cookies to run the Firebase Analytics service.
Users may opt-out of certain Firebase features through applicable device settings, such as the device advertising settings for mobile phones or by following the instructions in other Firebase related sections of this privacy policy, if available.
Personal Data processed: application opens; application updates; device information; a device identifier we set as your analytics user ID; first launches; geography/region; in-app purchases; number of sessions; number of users ; operating systems; session duration; and unique device identifiers for advertising (Google Advertiser ID or IDFA, for example).
Place of processing: United States – Privacy Policy.
Appsflyer (AppsFlyer Ltd)
Appsflyer is an analytics service provided by AppsFlyer Ltd.
Personal Data processed: cookies and usage data.
Place of processing: Israel – Privacy Policy – opt out.
Tenjin (Tenjin, Inc.)
Tenjin is an attribution and analytics service provided by Tenjin, Inc. It tells us which advertising campaign led to an install, and measures in-app purchases and advertising revenue.
Personal Data processed: unique device identifiers for advertising; device information; geography/region; in-app purchases (including purchase receipts); usage data.
Place of processing: United States – Privacy Policy.
Crash reporting
This type of service tells us when one of our games crashes or reports an error, so that we can fix it.
Firebase Crashlytics (Google LLC)
Firebase Crashlytics is a crash reporting service provided by Google LLC. A crash report contains device information, the game's version, an identifier for your installation of the game and details of what the game was doing at the time.
Personal Data processed: crash reports and other diagnostics; device information; installation identifiers; usage data.
Place of processing: United States – Privacy Policy.
Content performance and features testing (A/B testing)
This type of service lets us change settings in our games and compare how changes perform, without releasing a new version.
Firebase Remote Config (Google LLC)
Firebase Remote Config is a configuration and A/B testing service provided by Google LLC.
Personal Data processed: installation identifiers; device information; usage data.
Place of processing: United States – Privacy Policy.
Activity status
Discord Rich Presence (Discord Inc.)
In Stick War: Legacy on Android, if the Discord app is installed on your device, the game can show what you are playing on your Discord profile. The game passes the name of the screen or level you are on to the Discord app on your device. We do not receive any Data from Discord, and you can turn this off in Discord's activity privacy settings.
Personal Data processed: the screen or level you are on.
Place of processing: United States – Privacy Policy.
You may exercise certain rights regarding the Data we process. In particular, you have the right to do the following:
You may also be a user in the European Union and may have rights under the European Union General Data Protection Data Privacy Regulation, or a user in Virginia and may have rights under Virginia Consumer Data Protection Act, or a user in another country or jurisdiction having local regulations.
We may need to verify your identity and confirm that you are a California resident in certain circumstances. In order to verify your identity, we will generally either require the successful authentication of your account or the matching of sufficient information you provide us to the information we maintain about you in our systems. This process may require us to request additional personal data from you, including, but not limited to, your email address, phone number, and/or date of the last transaction on our Services.
In certain circumstances, we may decline a request to exercise the rights described above, particularly where we cannot verify your identity or locate your information in our systems. If we cannot comply with all or a portion of your request, we will explain the reasons for declining to comply with the request.
European Residents. You also have the right to lodge a complaint to your local data protection authority. If you are based in the European Union, information about how to contact your local data protection authority is available here. If you are based in the United Kingdom or Switzerland, your local data protection authorities are the United Kingdom Information Commissioner's Office (https://ico.org.uk/global/contact-us/) and the Swiss Federal Data Protection and Information Commissioner (https://www.edoeb.admin.ch/edoeb/en/home/the-fdpic/contact/address.html).
California Residents. You have the right to know whether your Personal Data is sold or shared and the right to opt-out of the sale or sharing of your personal information by us for targeted advertising purposes.
In certain circumstances, you are permitted to use an authorized agent (as that term is used by the California Consumer Privacy Act) to submit requests on your behalf through the designated methods set forth in this notice, where we can verify the authorized agent's authority to act on your behalf.
For requests to know, delete, or correct Personal Data, we require the following for verification purposes:
Virginia Resident. You have the right to know whether your Personal Data is sold or shared and the right to opt-out of the sale or sharing of your personal information by us for targeted advertising purposes with the following steps contained within this Privacy Policy.
Where Personal Data is processed for a public interest, in the exercise of an official authority vested in us or for the purposes of the legitimate interests pursued by us, you may object to such processing by providing a ground related to their particular situation to justify the objection.
You must know, however, that should your Personal Data be processed for direct marketing purposes, you can object to that processing at any time without providing any justification. To learn whether we are processing Personal Data for direct marketing purposes, you may refer to the relevant sections of this Privacy Policy.
Any requests to exercise your rights can be directed to us through the contact details provided in this Privacy Policy. These requests can be exercised free of charge and we will address them as early as possible and always within one month.
To ask us to delete a support request you sent from within one of our games, email us its ticket code or your player ID.
We do not intend to or knowingly collect Personal Data from children. We use the term "children" to refer to someone who is (a) under 13 years old or, if older (b) between 13 and 17 years old but under the age at which they can give valid consent to the processing of their Personal Data under applicable local or regional laws.
In general, we do not intentionally or knowingly collect any personal data from children. If a child under the age of 13 has provided Personal Data to us, we encourage the child's parent or guardian to contact us to request that we remove the Personal Data from our systems. If you believe that we might have any information from or about children, please contact us.
If we learn that a support request or feedback was sent by a child, we delete it. A parent or guardian can ask us to delete a support request by sending us its ticket code.
We may use your Personal Data for legal purposes in court or in the stages leading to possible legal action arising from the improper use of, or related to, our Services.
You declare to be aware that we may be required to reveal your Personal Data upon the request of public authorities.
In addition to the information contained in this Privacy Policy, our Services may provide you with additional and contextual information concerning particular aspects of our Services or the collection and processing of Personal Data upon request.
For operation and maintenance purposes, our Services and any third-party services may collect files that record interaction with our Services (system logs) and use other Personal Data (such as the IP address) for this purpose.
You may request more details concerning the collection or processing of your Personal Data at any time. Please use the contact information at the beginning of this Privacy Policy.
Our Services do not support “Do Not Track” requests. To determine whether any of the third-party services used honor “Do Not Track” requests, please read their privacy policies.
We reserve the right to make changes to this Privacy Policy at any time by notifying you on this page and possibly within our Services and/or - as far as technically and legally feasible - sending a notice to you via any contact information available to us. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom.
Should the changes affect processing activities performed on the basis of your consent, we shall obtain your new consent, where required.
This privacy statement has been prepared based on provisions of multiple legislations, including Art. 13/14 of Regulation (EU) 2016/679 (General Data Protection Regulation).
This Privacy Policy relates solely to our Services, if not stated otherwise within this Privacy Policy.
Latest update: November 10, 2026